Moto Guzzi asked him to develop and organize a 4-day event in Los Angeles for the US product launch of the company’s range-topping model, the 2014 Moto Guzzi California 1400. The inspiration behind the art, were iconic personalities and moments of Californian history through cinema such as Lee Marvin as the leader of the rival Beetles gang in one of motorcycling’s most iconic films, The Wild One. So cool!
The WIld One illustration in situ, scaled up to mural size, with wheatpaste being applied before being hand painted